Multiple Award nominated, Feature length DVD Documentary and CD Rom boxed set telling the amazing story of the 1950 “Singing” British Lions…..

Just in case it wasn’t entirely self evident, we quite like our sport here at CC4. So when Graeme Roberts, son of the late Vic Roberts (Proud Cornishman, England and Lions representative, and former captain of Swansea RFC) approached us about making a CD Rom about his father’s Lions Tour, it’s fair to say that the deal was done before you could….sing a whole verse of “Sloop John B”.

What a privilege it was to work on this project – the working title was “Gentlemen of Substance”, because this indeed what every one of the surviving Lions we interviewed for the DVD was then, and still is now. This was a tour undertaken for Sport’s sake, and the sacrifices that many of the Lions had to make is finally recorded in posterity on the DVD. Their appreciation of the hospitality of their Kiwi hosts is also abundant, as is the obvious camaraderie and lifetime friendships which developed over the course of the tour.

They were known as the “Singing Lions” because…they sang a lot, as a choir, wherever they went. So impressed were the Australian Broadcasting Corporation by their musical prowess that a record was cut – and imagine our delight when Lewis Jones, Llanelli, Wales, Lions and Rugby League legend, turned up to do his interview with his original copy of the record under his arm. “Is this any good ?” he asked. Judge for yourself- we managed to digitize the record, which includes 18 tracks, and we put it on the CD – along with some unique 55 year old “home movies” taken by some of the players on the tour, and every statistic the rugby anorak could dream of.

We hope that some of the sheer pleasure and privilege we had in making this product ooze from every pixel of this product !

This will be of interest to;

Any sports fan, or anyone who enjoys a cracking yarn !

Any individual or organisation sitting on a story that simply MUST be told.

Anyone keen to see how the full range of rich media can be used creatively across a Multimedia Project.

Broadcasters looking for unique, original and compelling sports programming – there are 5 more treatments ready to see, and it’s extremely cost effective !


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+44 (0)7889 175 318      info@cc4.co.uk