Numerous digital media applications including the website which allows the Blues to communicate in all directions in a contemporary way.

As well as creating the Cardiff Blues' website in partnership with Sequence, we have created numerous communications tools for the Blues since starting working with them in 2002. These include CD Roms aimed at schools, at the fans and at the Business Community, and numerous shorter video driven pieces used at a wide variety of target audiences.

Cardiff Blues need to have a greater appreciation than most organizations of “Brand values” – those familiar with the ins and outs of Welsh rugby, with ever hanging “regional” boundaries, will understand exactly why this is. Those that don’t understand….it’s a long story !

The Blues need to achieve a consistent brand image everywhere the brand appears, and the communications tools they use need to be contemporary, original and attention grabbing. Our continuing work with them over the years manages to hit this goal for whatever audience is being targeted.

You may be interested to learn more about this if you are;

Involved with commissioning corporate communications work.

Responsible for running a busy, news heavy website.

Marketing to a very specific interest audience.

Wanting to build up an online community.

Trying to build or maintain brand awareness.

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Rizla House | Unit A3 | Severn Road | Treforest Industrial Estate | Pontypridd | CF37 5SP
+44 (0)7889 175 318